Bloeise does online marketing and social media.
Bloeise offers knowledge, resources and content for this.
We live in a time of transformation. Everything that can go online goes online. Products become digital services. Services become experiences and experiences bring a total transformation. You will not only notice this in your purchasing behavior as a consumer, but also as a company. Every industry goes online in a certain form. Global competition is growing enormously as a result, and smart startups are bringing total disruption to more and more industries. It also offers opportunities: to better tailor your products to the customer, to make them widely accessible via the internet, to convert your promotion to advice and to offer continuous added value to your customers in the form of experience.
Bloeise supports companies in their online growth. We help develop an online vision and respond to new opportunities. Bloeise offers knowledge, resources and content for this. Ad hoc and monthly.
Bloeise started in April in 2011 as a part-time company by Thomas Lapperre. At the beginning of October 2013, he left his trusted job as Head of Marketing & Communication at VVV Texel and started completely for himself. As an entrepreneur, Thomas learned a lot from other entrepreneurs, especially through Jong MKB Noordwest. He first blogged with Dutch Cowboys and later also paid with Emerce. His clientele slowly went beyond his own network. He was used by Ihitro (now called Smeders) for their clients for press releases and texts. Other agencies followed, also for Facebook Ads, SEO, content marketing, Facebook marketing and Google Adwords. Thomas also gives from the start workshops about social media and Facebook as a marketing tool.
Bloeise is located in Den Helder: a beautiful port city surrounded by the sea and with a rich maritime past. Bloeise supports Den Helder with the Facebook page Love Den Helder. Since February 2015, Thomas also partially lives in Bulgaria. Bloeise works well with all kinds of freelancers, agencies and their customers: we do everything online. More and more guest bloggers appear on the Bloeise blog, and Bloeise now also offers an online course for B2B blogging. The Bloeise website will become a content platform from March 2016.
also watch Blooms in the news.
- Offer knowledge: online marketing is not a difficult material. But seeing the big picture as a playing field for companies, that requires knowledge. This also requires keeping up to date on developments, learning by doing, attending events and speaking to specialists: seeds of knowledge. Bloeise helps companies to build up the necessary knowledge.
- Added value: as a company you have to offer distinctive value in every area. That means thinking along from the customer, offering free content to interested parties and ensuring that the work is done properly. Only then can customers grow. Bloeise is regularly approached by students as a specialist. We are also happy to help them further: every interaction is an opportunity to profile Bloeise positively.
- Meaningful: the big challenge in marketing is to be meaningful, that applies just as well offline as online. By placing the focus on the specific customer needs and setting it up with valuable offer and promotion, marketing becomes meaningful and effective. It starts with content. Meaningful also means that we ask for a subscription for my newsletter for really good content.
Bloeise is ready for everyone. Through Thomas' work experience at one of the largest tourist information offices that receives bookings, we regularly help parties in the travel industry. Via Emerce and iMood we write on behalf of renowned IT parties. For Booming we write texts that convert. And agencies mainly use Bloeise for SMEs.
View Blooming references.
We sometimes say no to customers. That is when we see that it will not be a pleasant working relationship for both of us. Work must also be useful for us. Or when we cannot add value. Bloeise has a broad network for both situations, to which we can refer the parties further.
Bloeise cooperates with the following parties:
Do you also want to collaborate? Take Contact for a cup of coffee and an introduction!
Werkze, we say in Noord-Holland. Blooming. Good luck with flowering. In the beginning, the company was still called 'Bloei Communicatie', but Bloei was already used as a name by a number of other companies. We accept the challenge of a company name that is not immediately recognizable. So that Bloeise becomes a household word for growing online.
The name Bloeise is therefore a wish in imperative form. In retrospect it turned out not to be a unique word: poet Leo Vroman already used it in his poem A view of eternity:
And write poems again and again
to stay a little after my death,
such as infertile rose seed
believes it will last forever?
That cannot be wisdom, because
every one does that bloom plant."
Melanie du Toit
Painter Melanie du Toit from South Africa made the work: Blooming Avenue.