Anyone who has ever worked in the hospitality industry knows that competition can be fierce. You always have to be alert to changes in trends, likes and especially dislikes to stay one step ahead of the others. All this requires a strong example of entrepreneurial skills and a good dose of restaurant marketing can not hurt. To help you with that, we have prepared an overview of the different ways in which you can increase the number of reservations for your restaurant. Curious? Then read on quickly.
Every marketing campaign stands or falls by content. In a world in which - mainly digital - content seems to be passing by faster and faster, the content marketer has to become more and more creative in order to make a difference. That fact also guarantees a number of trends in 2020 that will influence content marketing.
Use content marketing for recruitment? Hell yes! It is the perfect way to get the attention of your ideal candidate. How it works? As usual with recruitment marketing: make yourself visible and relevant. And because you want to reach potential employees, LinkedIn, Google and Facebook are important channels. In this article you can read all the ins and outs about content for recruitment marketing.