Being able to really experience and experience something: it is becoming increasingly important in the entertainment segment. Consumers want to be close to the promotion and experience something as if they were actually there. For example, through large screens, VR applications and audio effects. Partly for this reason, for example, more and more games are being released in VR - so that you are really 'in' the game. Combined with the ever-growing popularity of Formula 1 in the Netherlands, waiting for the following was exciting: Sim racing with an F1 simulator. Nowadays you can easily rent an F1 simulator for any event.
The smart home concept is on the rise worldwide, and therefore also in the Netherlands. Houses are being made 'smart' everywhere in the world at record speed: devices are connected to the internet and can communicate with each other. Sound like music to the future? With your smartphone you can now create a smart home yourself.
Technological developments form our society. If you look at any bus stop, living room or waiting room, you can see that the smartphone has replaced the weather talk. But the opposite happens: our culture and history influence technology. For example, an aging population prefers automation and a concept such as privacy has a completely different meaning in a people's republic with a one-party system. The online consumer trends in 2019 are about how we find a new standard in our relationship with technology.
Is your house already smart? Imagine: you get up in the morning and a cup of hot, fresh coffee is already waiting for you. Because it is still a bit dark outside, the lights go on one by one in the rooms that you enter. At thirty percent strength, because you've only just woken up and don't want bright lights in your eyes. It is already about twenty degrees in your home, so that you do not tremble in the shower in the cold. As soon as you walk into your living room, once showered and dressed, your audio system tells you ...
The smartwatch is gaining more and more ground. The Apple Watch 4 recently appeared and showed a considerable improvement compared to other smartwatches and, last but not least, the Apple Watch 3. The device is no longer purely intended for fitness enthusiasts. It is now a handy computer for the wrist. In this article you can read about the trends we will encounter in 2019 and how the market for smart watches is developing.
Internet of Things: the big buzzword of that year around 2015. Now we have heard little about it for a while. Will the Internet of Things (IoT) break through? And if so: how then? Consumers could use IoT to find the keys, for example, to secure the car or to keep an eye on the children. It can also be used for business purposes on the B2B market. The process efficiency can be increased because more automation is possible and work is also being done at the city level, through the so-called 'smart city'….