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SEO and link building

Blogs about search engine optimization (SEO) for better findability in Google. About link building, keywords and Google+ opportunities.

Home Marketing Category: SEO-en-linkbuilding

White Hat SEO

Guest blogNo Comments
White hat SEO

Guest blog by Web Exact As an entrepreneur you would like to rank high in the Google search results. This is easy to say but difficult to do. If scoring in search results had been easy, quite a few entrepreneurs would have become successful through Google. This is far from reality. Scoring in Google search results is tricky, but it's definitely worth your time. When you score high in Google's search results, you will get more visitors to your website which will result in more conversion, and who wouldn't want that. In this…

What is Local SEO?

Jeroen van der ZwetNo Comments
local seo

Local SEO is applied to improve the visibility of your business in the search engines on location-based searches. These are searches with geographic qualifications such as city, province, near, etc. In such searches, Google uses the (geo) location of the person to display search results from that area. Why is local SEO important? Local SEO is important, especially if you have a physical location or store. A Forbes survey found that 95% of the mobile users uses their mobile device for local searches. 61% of this group actually visited the company. It…

What does an SEO marketer actually do?

Editor BloeiseNo Comments
SEO marketer

More and more companies that are serious about online marketing will sooner or later have vacancies for an SEO marketer. SEO marketers must make a company optimally findable and visible online, preferably at the lowest possible cost. But what exactly does an SEO marketer actually do? Who does he work with for this? And what is the big difference with the SEA marketer?

Zero Click Society: Google as your biggest competitor

Guest blogNo Comments
CTR decreases Google organic search traffic

Guest blog by Pim Broekstra of SAM Online Marketing There has been a striking trend going on within Google in the last few years: the gradual decrease of the CTR. Perficient's research has shown that only half of the searches actually return a click to the website. Google tries to give visitors an immediate answer and save a click, but this cuts the fingers of every company that relies on SEO. Fortunately, there is still light at the end of the tunnel, because there are solutions!

SEO: do it yourself or outsource it?

Editor BloeiseNo Comments
Outsource SEO or do it yourself

The times when you just processed a relevant keyword thirty times in one blog and thus ended up high in Google's search results, are definitely over. We are now living a large number of Google updates and to be found online, you have to deliver quality. That quality consists of all kinds of facets, which we gather together under the term SEO: Search Engine Optimalization. But can you still do this yourself today, as a non-SEO specialist? Or do you have to hire experts for this by definition?

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