Digital marketing trends 2016 by SiteCore

The digital marketing trends of 2016 that you as a marketer should take into account. SiteCore publishes this every year with its research among marketeers. Here the highlights.
Like I wrote for my own online consumer trends 2016, you can remove it 'online'. Everything is online. Ho, I don't mean exclusively online, but the physical world is increasingly mirrored online. The bottom line always remains the price / quality ratio in the eyes of the customer. Good marketing emphasizes the italics. As we all spend more and more time online, marketing becomes more online and so do the budgets (70 percent according to SiteCore). But beware: the physical purchases are always 3 times as much as the online purchases.
Interpret the online digital trends for this year from SiteCore yourself? Request the report here.
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