What is Internet of Things and why is it interesting for companies?

Internet of Things (IoT) is a term that you will not have missed in recent years. More and more often this term appears in the news or in blog articles. By Internet of Things we mean connecting devices to the internet. Nowadays it is possible to connect your fridge or coffee maker to your WiFi network in the house, with the right one coffee maker company (see Verbouwkosten.com) indeed. You can then operate these devices with an app on your mobile phone. Handy if you are sitting on the couch and want to make coffee! It is also possible with Internet of Things to read sensors remotely. Consider, for example, the smart thermostat from your energy supplier. This device makes it possible to control your thermostat remotely.

In this article we will further discuss the popularity of Internet of Things and the opportunity it offers companies. Companies can respond smartly to the information that sensors share with them. Privacy plays an important role in this. To what extent can you read the information that sensors provide as a company? For example, what information is intended for users only?

Operation of the Internet of Things

As already described, the Internet of Things connects household appliances with the internet. The Internet of Things is not only becoming more popular within households, hospitals and companies are also taking advantage of this. Consider the production process within a company, in which numerous sensors are involved. By reading these sensors remotely, problems in the production process can be prevented. Is the temperature of machines good? Are parts starting to wear out? And so on. This application of Internet of Things can be used in households for the central heating boiler. The sensors in central heating boilers warn consumers and the supplier of the central heating boiler if it has to be replaced. The installer can then contact you to make an appointment.

The ability to prevent failures is one of the applications of the Internet of Things. Earlier in this article it was mentioned that the Internet of Things can increase the ease of use of household appliances. Now it is mainly about the lighting and thermostat that can be operated remotely. In the coming years, the applications of Internet of Things will, however, become more extensive. Read our elaboration about IoT for at home here: the Smart Home possibilities of today.

IoT opportunities for companies

Because companies can read the information provided by sensors, they can respond to this in a smart way. This allows companies to warn consumers in time about possible malfunctions. There is a good chance that a consumer will engage the company for maintenance work. Companies with the Internet of Things can also recognize certain trends. When will the lighting be switched on? At what time of the year does the heater start? They can respond to this with their marketing campaigns. Timing is essential when setting up marketing campaigns. When should a campaign be visible to one consumer? The moment a consumer thinks about his energy consumption, for example. This is often the moment that the heater is switched on again! In addition to the application of Internet of Things within homes, the use of Internet of Things within companies also offers opportunities.