Anyone who has ever run an (online) campaign, large or small, will have created one: a landing page. A separate environment on your website, other than your homepage, where visitors from, for example, Google, a paid advertisement or campaign on social media. With a landing page you want as many visitors as possible to convert: purchase something or register. In this article we give you nine practical landing page tips to achieve that. But first: how do you get visitors to that landing page at all?