Do you get them too? Requests for a link exchange. Often from relatively lesser sites compared to your own site. Incoming links are important for your link profile, and Google, among other things, looks at this when determining the search results. Following on from my 2 blogs about finding and creating royalty-free images, a blog about it link building with images in 3 steps.
In the blogs about royalty-free images, Part 1 and part 2, you will find a total of 13 tips on obtaining and creating images. I'm looking for an image of a necklace, there are probably more English results, so I'm looking for Chain in a number of free photo archives. I like the photo above, Rusty Chain on Morguefile.com, with the restriction that I cannot resell or distribute it under my own name, but I can edit and use the photo.
Edit image - step 2
I'm going to PicMonkey.com and upload the photo. I do a number of edits: piece off with Cropping, color filter, adjust lighting, add banners and text. Voila. A own free-to-use image.
Share image with Attribution - step 3
Flickr.com is the most used medium for sharing and finding photos. Make your own Flickr account and think of it upload from the image to the following:
- Use the correct one title, Description and tags so that your photo is found properly.
- Set up the rights (licensing) Attribution. Your photo may only be used if you mention the source.
- Indicate clearly in the description of your photo and in your profile how attribution goes: with a working person link to your website. This must be one DOFOLLOW link, not a NOFOLLOW link. (otherwise it won't help you)
This has already provided Bloeise with 3 valuable links. And the great thing is: once you've shared a good image, you don't have to do anything about it anymore!
Still 2 points: I first made this blog with a photo I found via Google Images (tip 7), but it turned out to have attribution rights. So I had to do it again. And if you regularly do link building, it is also useful to see whether your images get the correct attribution. You can do that via a Google report on your company name, then you will be notified when your company is mentioned on a new page. Or via Google Images search on your image, you will see where Google sees it again.
If you find copyright a difficult subject, consider making your own photos or material available.