We have a lot to expect in the field of e-commerce in 2020. With the announced arrival of Amazon to the Netherlands, 2020 will be a year in advance for the history books. Which trends will determine the e-commerce landscape this year?
Here you can read more about social media, the networks on which consumers and companies share messages based on passion and interests. Social media are extremely diverse. There are general social media that mainly address the direct social environment, often in private, such as WhatsApp, Snapchat and Facebook. Facebook is also used for the indirect social circle. LinkedIn for the professional work-related network and Instagram is a mix. Social media have ensured that consumers can build up their own reach larger than companies. Communication has gone from top-down to peer-to-peer, which went hand in hand with the decline of authority.