You can advertise your business in many ways, and by leveraging the possibilities of the Internet, you can reach more and more potential customers. For example, you can use sponsored content to put your company on the map. You can do this, for example, with Facebook posts, Instagram posts, videos, tweets, infographics or paid articles. You often see sponsored content in the form of paid articles. In practice, the sponsor pays for a particular item promoting a product or service. This article is then placed among other articles that have not been paid for by a sponsor.