Vision and strategy

Read more about vision and strategy here. Vision includes the view of a company, in particular of the management, in the market and around society. A typical tool for developing a vision is the SWOT analysis, which stands for the strengths and weaknesses of a company and the opportunities and threats in the market. Digitization means that the market is changing faster and faster, there is more global competition and more niche markets are also possible. Strategy is about bridging the current situation to the desired situation, so how exactly you achieve your goal. SMART objectives are typically described: specific, measurable, action-oriented, realistic and with a time schedule.

Masters in creative notation skills: Luhmann and Da Vinci

19 August 2020Editor BloeiseInnovation, Productivity, Vision and strategyNo Comments

Note-taking is an ancient activity that has been practiced for thousands of years in different cultures, languages and writing systems. It's different from just writing things down. For our purposes, jotting down is: Personal, informal, fast and messy: notes are not optimized for public consumption, but for personal use, like a leather notebook that you keep in your backpack. Open-ended and never finished: “Taking notes” is a continuous and generative process, where you can come up with ideas without having an explicit goal in mind. Low Friction: Notes impose low quality and polishing standards, which means they are easy ...

Organizing brainstorming sessions in the 1.5 meter society

11 August 2020Editor BloeiseTo undertake, Vision and strategy, WorkshopNo Comments

brainstorming sessions during one and a half meters of society

In today's 1.5 meter society, organizations are looking en masse for opportunities to continue their regular business processes. Which activities can be performed from home? Which activities require employees to come to the office? How can the office be arranged in such a way that people stay five feet away from each other? And so on. Organizing brainstorming sessions has also become more difficult. What can you do if you want to consult with a large group of people about new ideas or solutions for existing problems? In this article we will help you on your way!

Starting your own business from home? Without money? Look here for ideas!

October 28, 2019Editor BloeiseTo undertake, Vision and strategy, Why How and WhatNo Comments

Starting your own business without money is impossible? No, it is not! The digitization of the world even makes this easier than ever. Certainly if you just start from your own home. Do you already know which direction you want to go? Or are you still in the exploratory phase? In this article you will find all the tips and ideas you need!

What is Kaizen? Explanation about a Japanese business philosophy

August 9, 2019Guest blogManagement, To undertake, Psychology, Vision and strategyNo Comments

Kaizen is a Japanese business philosophy and originates from the Toyota family. This article provides clarity on what Kaizen is and explains this philosophy.

9 Online consumer trends for 2019 - The year of standardization

25 April 2019Thomas LapperreAI, China, E-commerce, Internet of Things and wearables, To undertake, Privacy, Retail, Social media, Trends, Vision and strategy, VoiceNo Comments

Technological developments form our society. If you look at any bus stop, living room or waiting room, you can see that the smartphone has replaced the weather talk. But the opposite happens: our culture and history influence technology. For example, an aging population prefers automation and a concept such as privacy has a completely different meaning in a people's republic with a one-party system. The online consumer trends in 2019 are about how we find a new standard in our relationship with technology.

OGSM: your marketing plan or business plan on one A4

March 13, 2019Editor BloeiseTo undertake, Vision and strategy, Why How and WhatNo Comments

OGSM Business plan: hand on paper makes a drawing

When you prepare a business plan or marketing plan, it is good to remember that a larger, firmer and thicker plan is not always better. In fact, a concise business plan is accepted earlier and implemented better. But how do you ensure that all quality is summarized in a plan of just one A4? What is OGSM? OGSM is the abbreviation for 'Objectives, Goals, Strategies and Measures'. These are the four factors that ensure that it is immediately clear what the end goal is and how it will be achieved. It forces you to keep the focus on ...