Website registration with Google: sense or nonsense?

Your website is live. Do you then still have to submit your website to search engines? Google or Microsoft? Or will you be found by yourself? We look at how Google works and what you can do yourself to be found better.
In the beginning of the internet there were already many paid services to submit your website to as many as 100 search engines. Today we know that it's mainly about Google.nl, and a little bit about Microsoft's Bing. How does Google teach you that new website exists?
At least if you have enough links to your website. Google regularly views all sites and follows all links. If a link points to a completely new website, Google will index your site, so that your site and all pages are included in the search results. Is your website completely new? Then registering your website is so wise.
The former 'website registration' is still possible here at Google. Enter your URL and description ... but wait !!! That is not all. These days it works differently and better. Google has now Google Webmaster Tools. After a verification you can then:
No website errors in Google Webmaster Tools. That's the way it should be!
A little more is added than just 'registering your website with Google'. Fortunately, Google offers all the support and explanation to use Google Webmaster Tools. A website that is well registered in Google Webmaster Tools will certainly score better. Recommended.
The first step is to verify your website with Google Webmaster Tools: this is the new website registration. Google offers the following options for this:
The method that Google recommends itself is not immediately the easiest:
The alternative methods are actually easier:
Of course, the most convenient method differs per situation, but in practice everyone uses Google Analytics. When that is installed, it is advisable to use it too.
Search for your own website in Google.
Does the site not exist in Google?
Then you will see this message:
Microsoft's search engine Bing also offers Webmaster Tools On. It offers a number of additional insights that can be useful for SEO, such as SEO reports and keyword search, but it is not a supplement to be found better. Only recommended for large websites where more Bing traffic will actually deliver.
This article was previously on MarketSun.com; that label was lifted from 1 May 2017;
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