Offices and business spaces come in all sorts of scents and tastes. From inspiring, sleek meeting rooms to shadowy, office-fueled-smelling offices next to the workshop in the car garage. What many entrepreneurs with poorly maintained office spaces do not realize is that the appearance and professionalism of your layout of that office space is becoming increasingly important for customers and suppliers.
Good design is added value
In a world where you can arrange almost everything online, it is increasingly the peripheral issues that encourage customers to come to a corporate office. You book your vacation online, you can simply have your car picked up at home for maintenance and switch with a supplier or client is much quicker via Skype than having to physically come to coffee.
That fact, combined with the knowledge that more and more people work as self-employed and therefore run home offices, can lead to the misconception that having a tight office space is no longer important. However, the opposite is true: a good design of your office can be an enormous added value for your company, whether it is a small office at home or a larger office space with a few people.
Your office as a mirror of your method
People tend to see your environment as a mirror of your character. Many people believe that anyone who runs a sloppy desk will also work sloppy. That does not have to be the case, of course, but for many customers, clients and suppliers, it is - consciously or unconsciously - a world of difference whether they arrive in a sleek, beautifully finished business space or in a poorly maintained draft. Then ask yourself: what impression do I want my clients or business relations to have of me?
Your office in order
As soon as you have the answer to that question, you can start with the optimal design of your office or business space. A common misconception is that the design of your business space is totally irrelevant for certain branches, for example the car industry. An office in a car garage can be crumbling and a bit dirty, because cars are being worked on all day, right? The truth is that the lion's share of your customers greatly appreciates it when, for example, the garage is a nice, clean reception area where you can take a seat with your Sunday clothing. So don't let the answer to the question what impression you want to make clouded by incorrect assumptions.
As soon as you know what impression you want to make, you can make an inventory of which design is needed for this. If you have a marketing agency, you may want to display your best commercial expressions prominently. And if you have a car garage, you might want to emphasize the safety aspect. In that case, show your customers that you have access to Emergency response equipment, fire extinguishers and visible safety regulations.
Make sure that your office or business space ultimately breathes what you stand for. Or that now safety is, or creativity, or something completely different: for each style, the right design is fairly easy to put together.