What does a ghostwriter do?

Good writing is a profession in itself
Why would someone like Barack Obama actually use a ghostwriter to write his memoirs? You would expect that a highly educated politician can get a good text on paper himself? The answer to that question is simple: good writing is a profession in itself.
A politician is often excellent at conducting politics, but is not automatically a good author. The best professionals know their own shortcomings and therefore choose to hire another professional if there is reason to do so.
In addition, there is an important difference between error-free writing and actually good writing. A good text achieves its purpose, triggers the correct response to the reader and ensures that the intended message gets across optimally. That is an art in itself, and that art is mastered by professional authors.
Ghostwriting is working together

"A ghost who has only a lay knowledge of the subject will be able to keep asking the same questions as the lay reader, and will therefore open up the potential readership of the book to a much wider audience."
- Robert Harris, The Ghost
What can a ghostwriter do for you?

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