In a contract discussion, the most important aspect that is discussed is the salary. Other things in the contract are often overlooked or considered unimportant. However, this also contains other important things for both the employee and employer. Particularly for the long term, secondary employment conditions are important. Curious about what these conditions entail exactly and how you can positively influence this? You can read that in this article!
Bloeise is a content marketing agency from Den Helder, specialized in B2B content creation for digital agencies, SMEs, financial and IT companies. See B2B content marketing for our expertise and services. In addition, Bloeise.nl offers valuable content about marketing, trends and to undertake.
Almost every entrepreneur who runs a webshop will at least have heard of Google Shopping. This relatively young tool from Google has for some time been ensuring that searches by Google users immediately result in product offers from web shops. That, of course, sounds like the holy grail. But is it that too? What exactly does Google Shopping do? And is it ultimately a good way to improve your conversion?
B2B is the abbreviation for business to business, or companies that do business with other companies. But companies are run by people. People who leave their mark on the character of the company. Who shape it, build a reputation and propagate the philosophy of a company. This gives the company a personality. Almost a soul. Suddenly it is no longer just a registration with the Chamber of Commerce and stones of an office building. It only acts and reacts when it is properly motivated. Just like you and me.
The number of online stores in the Netherlands has been growing strongly for a while. It already did that before the start of the corona pandemic, but online shopping has exploded since then. Now that countless consumers who may never have made an online purchase have also devoted themselves fully to digital shopping, many more entrepreneurs than before are turning to starting an online store. Whether or not in addition to a physical store.
After the strong increase in the second quarter of 2020, online consumer spending and online purchases also grew in the third quarter compared to the same period last year. At 4% (to € 5.7 billion) and 23% (to 75.9 million), respectively, growth was somewhat more moderate in both cases than in the second quarter of this year. This is evident from the most recent version of the Thuiswinkel Markt Monitor, the study into online consumer spending in the Netherlands. This survey is carried out by GfK, on behalf of Thuiswinkel.org and Retail Insiders and in collaboration with PostNL, Dutch Payments Association and Currence.
The importance of online advertising has also grown in 2020 compared to previous years. Given the explosion of online transactions that has taken place worldwide this year, it is becoming increasingly urgent to have a solid, effective online marketing strategy. This article explains exactly what programmatic buying is and how it works, and immediately discusses the latest trends in desktop or mobile header bidding, which gives you as a small advertiser as much chance as large advertisers.